Newsroom
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College Athletics has a Ticket Retention Problem
College athletics has the lowest ticket retention rate across all industries. Teams often lack the necessary time, resources, and solutions to organize their fan data and act on it in...
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The Best Ways to Engage Fans During the Off-Season
Awards have been given, records have been broken, and stadiums have cleared out. Now that the season-ending buzzer has rung, the opportunity for off-season marketing has arrived. Down...
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Aspire and FanThreeSixty Partner to Enhance Revenue Through Data Insights
KANSAS CITY, Mo.—The Aspire Group, the global leader in outsourced revenue enhancement in sports and entertainment, has partnered with FanThreeSixty, a progressive customer data and...
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Kansas Athletics partners with FanThreeSixty to develop and implement a strategic, comprehensive marketing data plan
Lawrence, Kan, – The University of Kansas Athletics and FanThreeSixty have teamed up to bring the best-in-class data strategy to the Kansas Athletics Department. Recognizing the...
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Increase your fan engagement with a simple approach: a targeted audience
Consumers demand personalized, relevant communications and experiences from the brands they engage with.They connect best with brands that tailor messaging and marketing to their...
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The Best Fan Engagement Content from the 2021 College Football Season
We work with some of the best athletic departments in the business, and over the years we've learned that sharing ideas and inspiration helps them grow and engage fans better every day....
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7 must-have tools to grow revenue for your athletics department
Finding the right tools can be intimidating when trying to grow your sports organization. To become a high-performing org, you need to make good use of fan data and help each of your teams...
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How we’re using suggested audiences to help you target fans quickly
We know fans respond well to personalized, targeted content—that’s why powerful audience segmentation has always been one of FanThreeSixty’s core features. But sports organizations don’t...
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Rec & Roll: How the University of Denver is using their app for more than varsity athletics
By adding rec membership and facility info, Denver Athletics is rethinking the model of how college athletic departments put their mobile apps to use.
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Rice expands partnership with FanThreeSixty, creating the most robust fan engagement platform in college sports
Rice Athletics has expanded its partnership with FanThreeSixty to transform fan data into actionable insights and business efficiency. We have agreed on a new four-year term that...
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FanThreeSixty announces partnership with University of South Florida
Horns up! 🤘 We are thrilled to announce our new partnership with University of South Florida Athletics! USF will be using our Fan Data Platform and Sales products, and we are extremely...
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Create a Mobile Content Plan in Seven Simple Steps
The foundation to a great sports app is engaging content. While this is easy to say, it’s hard to know how to activate this strategy. A content plan is a good first step.
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